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Google provides automated messaging by Enterprise Profiles regularly requested questions

Google has added a brand new function to assist companies automated a number of the responses to questions submitted by their Google Maps and Google Search enterprise listings. This new function is a part of your Google Enterprise Profile and might be managed underneath the FAQs part of the messaging part.

Automated messaging. Google added a function the place you, because the enterprise, can recommend questions folks can ask your enterprise once they begin a chat after which arrange automated responses to these questions. That is referred to as regularly requested questions.

The place to seek out it. Yow will discover this in Google Search by looking for “my enterprise” or your enterprise identify. Then click on on the “Prospects” button and click on on “Messages.” In that part then click on on the three vertical dots after which click on on “Message settings” after which “Handle regularly requested questions.”

What it appears to be like like. Here’s a screenshot of the FAQs part:

Right here is the FAQ entry type:

Extra particulars. Stefan Somborac, who first noticed this and posted about it on Twitter, defined you’ll be able to create as much as ten FAQs, every query has a 40-character restrict and every reply has a 500-character restrict. Plus, you’ll be able to embody hyperlinks in your solutions.

Why we care. Messaging in Google Maps and Google Search might be nice for purchasers however many companies should not have the assets to answer such questions in a well timed method. FAQs and automatic responses might help these companies reply to prospects in a way more well timed style, enhancing buyer satisfaction and enterprise assets.

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About The Writer

Barry Schwartz a Contributing Editor to Search Engine Land and a member of the programming staff for SMX occasions. He owns RustyBrick, a NY based mostly internet consulting agency. He additionally runs Search Engine Roundtable, a well-liked search weblog on very superior SEM matters. Barry might be adopted on Twitter right here.

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