2022 Nice Use Storytelling to Write Your Web site Homepage with
On this episode, Kris Jones joins me to speak about how you can use storytelling to jot down your web site homepage.
Kris Jones is a StoryBrand information & Founding father of Pink Door Designs. Mentored by the Creator of Constructing a StoryBrand – Donald Miller himself & with over 20 years of expertise and shoppers like Nike & Adidas below her belt, she is extraordinarily keen about serving to feminine small enterprise homeowners & service suppliers get web site copy that sells to allow them to multiply their income and give attention to what they do greatest.
Kris has been capable of obtain unimaginable transformations for her shoppers, together with: elevated income by 300%, record-breaking lead calls and shoppers booked, scaling from 30k months to 300k months, and charging 6x extra for a similar service. Kris believes that writing copy in your personal enterprise doesn’t should really feel like torture. In reality, as soon as you know the way to inform a compelling story, it could possibly truly be quick, simple and enjoyable.
We dive into the StoryBrand Framework, a preferred strategy that Kris has used to make clear messaging and join with goal prospects for her shoppers. Kris will share her insights on discovering the appropriate phrases, structuring your copy, and creating a transparent name to motion.
We’ll additionally focus on how you can use vivid language and paint an image in your viewers to assist them really perceive the transformation your services or products can present. Plus, Kris will share a easy course of you may observe to sort out this essential job. Whether or not you’re a enterprise proprietor, marketer, or simply somebody within the energy of storytelling, you gained’t wish to miss this episode with Kris Jones.
- [0:00] Intro
[2:10] How storytelling pertains to web site copy
[3:20] The StoryBrand Framework
[6:25] discover the appropriate phrases to make use of in your copy
[8:15] What to arrange after your principal textual content
[13:35] Portray an image round your phrases
[14:50] zoom in on the transformation you present
[23:50] Having a transparent name to motion
[24:55] truly get your web site copy finished
[30:30] One option to implement what you’ve discovered right this moment
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22 superior Use Storytelling to Write Your Web site Homepage with